COMPETITION
You know
what it
is like
when you
are responsible
for a strategy
but defining
it clearly,
getting
internal
alignment
for execution
and countering
your competitors’
actions
are making
it hard
to be successful.
DECISIONS
Of course,
competitive
information
must be
timely,
credible
and tailored
to the needs
of decision-makers.
VALUE
There is
data everywhere.
Too much.
What you
need are
interpretations.
Fast.
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"The objective of [football]
scouting has been, and still is,
to get as much useful
information about a future
opponent as possible. A more
practical objective, however,
seems to be to get as much
usable information as can be
utilized either (1) to help
formulate game plans, or (2)
better prepare various
individual players to either
combat the strength, or take
advantage of the weakness of an
individual or opposing team." |
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Steve Belichick (father of New
England Patriots head coach -
Bill Belichick), Football
Scouting Methods |
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THE COMPETITIVE INTELLIGENCE
PRIME DIRECTIVE |
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In all that I do, I will deliver
valuable answers and insights in
a timely manner to strategy
leaders to help them make better
decisions about the competitive
environment. |
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Key Questions For Strategy
Leaders |
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INTERNAL ASSESSMENT |
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How do we assess our
current competitive intelligence
capabilities? |
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PROCESS FRAMEWORK |
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How do we build an
ongoing competitive intelligence
capability? |
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IMPLEMENTATION PROCESS |
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How do we create a
competitive intelligence team? |
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PROCESS IMPROVEMENT |
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How do we improve
competitive intelligence over
time? |
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INDUSTRY ANALYSIS |
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How do we understand the
industry dynamics and how it
affects us? |
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STRATEGY ANALYSIS |
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How do we understand our
competitors’ strategies? |
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EARLY WARNING |
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How do we detect and
react to competitive threats as
soon as possible? |
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INDUSTRY ISSUES |
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How do we capture and
communicate industry issues? |
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Let's talk about how we
can help you with your
strategies. |
