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One of Tom's greatest qualities is his ability to sift through all the noise in his client's head and focus on the strategy that will move his client forward efficiently and effectively. He helps develop a plan that will work for what someone wants to accomplish, but he has the insightful ability to also know what is needed, and he brings that to light for the client as well.
I asked Tom how he solves so many problems, because I was amazed at how he finds solutions in a variety of industries and business settings. He responded that it is not he who solves the problem - instead, his role is to help business leaders 'think with clarity' – which enables them to solve their own problems. And that is indeed what he has done for me. Tom excels at talking you through your business situation, finding the 360 view, filtering out irrelevant details and distractions, and helping you focus on what really matters. And sure enough, his process leads to solutions.
 Articles
Key Issues 
Most Popular - Top 10 Most Recent Articles
1 5 Steps for Gap Analysis The Hard Sell – Strategy to an Experimenter
2 My Top 10 Competitive Intelligence Mistakes Six Days to Delivery - Day 6
3 Answering the 5 Difficult CI Questions Six Days to Delivery - Day 5
4 The "Three Tool" Competitive Intelligence Professional Can You Answer This Question?
5 Competitive Intelligence Performance Review Competitive Intelligence's Just Do Its
6 Competitive Intelligence: What Seems to Click
7 5 Signs of Strategy & Competitive Intelligence Distress Competitive Intelligence Series
8 CI Note To a Strategic Marketer The Human Side of Competitive Intelligence
9 Go For The Value 1. Find the Pain
10 Emergent Competitive Intelligence 2. Get the Job
3. Tease the Vision
Competitive Intelligence Notes 4. Frame the Foundation
To a CEO 5. Setting Some Standards
To a Product Manager 6. Introduce the Brand
To a General Manager 7. Accumulate the Tools
To a Strategic Marketer 8. Back to the Vision
To an Engineering Manager 9. Secure the Budget
To a Skeptic 10. Build the Presence
11. Expand the Brand
  12. Go For The Value
13. Recruit A Staff
14. Go On The Offense
15. Evangelize the Mission
Comprehensive Article List Business Strategy Competitive Intelligence Video Series
"Classified ultra-secret! Air Force generals only!"   x    
10 Hints for Translating a Strategist's Words x      
10 Steps for Successful Competitive Intelligence   x    
5 Reasons Companies Don't Improve Competitive Intelligence   x    
5 Signs of Strategy and Competitive Intelligence Distress   x    
5 Steps for Gap Analysis x x    
7 Rules for Strategists x      
A Useful Analogy for Competitive Intelligence   x    
Accumulate the Tools   x   Human Side
Alice Dissects an Emergency   x   CI Story
Alice Plans to Help   x   CI Story
All Important Competitive Intelligence is Customized   x    
Answering the 5 Difficult CI Questions   x    
Avoiding Five Competitive Intelligence Pitfalls   x    
Back to the Vision   x   Human Side
Bluesin Technology Case Study x x   Case
Bob Has a Problem   x   CI Story
Build the Presence   x   Human Side
Can You Answer This Question? x x    
CI In Tactical Times: Actions and Cautions   x    
CI Note To a CEO x x   Notes To
CI Note To a General Manager x x   Notes To
CI Note To a Product Manager x x   Notes To
CI Note To a Skeptic x x   Notes To
CI Note To a Strategic Marketer x x   Notes To
CI Note To an Engineering Manager x x   Notes To
Competitive Intelligence Case Studies   x    
Competitive Intelligence Challenges   x   Survey
Competitive Intelligence for Growth x x    
Competitive Intelligence is a Word Problem   x    
Competitive Intelligence in the News: Apple x x   News
Competitive Intelligence in the News: HP x x   News
Competitive Intelligence in the News: Leaks x x   News
Competitive Intelligence is Optional   x    
Competitive Intelligence's Just Do Its   x    
Competitive Intelligence: A Neutral or an Advocate   x    
Competitive Intelligence: Balance of Humility/Expertise   x    
Competitive Intelligence: Definition, Skills, Value   x   Survey
Competitive Intelligence: Check the Sparkplugs   x    
Competitive Intelligence: Getting Past Impossible   x    
Competitive Intelligence: Saloon Lessons   x    
Competitive Intelligence: Telling Hard Truths   x    
Competitive Intelligence: What Seems to Click   x    
Competitive Intelligence Performance Review   x    
Competitive Intelligence Practices for SMBs   x   SMB
Competitive Intelligence Priorities for SMBs   x   SMB
Competitive Intelligence Signal-to-Noise x x    
Competitive Intelligence Value for SMBs   x   SMB
Competitive Intelligence Without Predictions is Dead   x    
Create A CI Report Card   x    
Deciphering Westerly & Smith   x   Case
Don't Trust Competitive Intelligence Predictions   x    
Emergent Competitive Intelligence x x    
Evangelize the Mission   x   Human Side
Expand the Brand   x   Human Side
Find the Pain   x   Human Side
Five Reasons You Need Competitive Intelligence   x    
Found in the Translation x x    
Frame the Foundation   x   Human Side
Get the Job   x   Human Side
Go For The Value   x   Human Side
Go On The Offense   x   Human Side
Grading Your Business Strategist x      
Introduce the Brand   x   Human Side
It’s Not The Quills (Analysis Poverty)   x    
It's The People, Stupid x      
Living in the Strategy Gray Zone x      
Look At Their Job Postings!   x    
Looking Inside To See If The Strategy Is Working x      
Most Competitive Intelligence is Above Average?   x   Survey
MQX Electronics Case Study   x   Case
My Top 10 Competitive Intelligence Mistakes   x    
Nailen Witt Group Case Study   x   Case
PowerPoint Woke Me Up x      
Questions, Answers and Change x x    
Recruit A Staff   x   Human Side
Secure the Budget   x   Human Side
Setting Some Standards   x   Human Side
Signs, Signs, Everywhere the Signs   x    
Six Days to Delivery - Day 1   x   Case
Six Days to Delivery - Day 2   x   Case
Six Days to Delivery - Day 3   x   Case
Six Days to Delivery - Day 4   x   Case
Six Days to Delivery - Day 5   x   Case
Six Days to Delivery - Day 6   x   Case
Six Ways to Kill Competitive Intelligence   x    
Strategists Maturity Levels x      
Strategy Help: Someone to Talk With x     Survey
Strategy is Dead (5 Translations) x      
Strategy Substitutes x      
Strategy: A Different Kind of Smart x      
Strategy: Reflections on Learning x      
Supporting Strategy: Three Ways to Prepare CI x x    
Tease the Vision   x   Human Side
The 5 R’s of Competitive Intelligence Downtime   x    
The Boon and Bane of Competitive Intelligence   x    
The First, Best Competitive Intelligence Project   x    
The “Three Tool” Competitive Intelligence Professional x x    
The Excellent Case for "Maybe"   x    
The Failure of Competitive Intelligence Marketing   x    
The Hard Sell – Strategy to an Experimenter x     Survey
The Human Side of Competitive Intelligence   x   Human Side
The Missing Qualitative ROI for Competitive Intelligence   x    
The Pictures We Draw Together x x    
The Prime Directive of Competitive Intelligence x x    
The Right Answer to the Trap Question x x    
The Three Basic Competitive Intelligence Questions   x x  
Think Of It As Safety x      
Thinking Strategically, Acting Tactically x x    
Three Prescriptions for Strategy and Competitive Intelligence Distress x x    
Three Senior Management Pleas for CI x x    
What Cooking and Strategy Have In Common x x    
What Did The King Say?   x    
What is a Competitive Intelligence "Friend?"   x    
Why Be Afraid of Competitive Intelligence?   x    
You Know What It Is Like When...   x x  
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